2024 Innovations

This year, the company elevated that standard of innovation, introducing dozens of new solutions to advance mobility, improve well-being and enhance modern life. Beyond new product development, the company invested in local-for-local innovation, added new R&D centers and deepened its sustainability rigor, among many other innovation enhancements. 

Breakthrough Innovations

Carbopol Fusion S-20 Polymer Wins Two Innovation Awards

Carbopol® Fusion S-20 polymer is a novel liquid hybrid technology designed to suspend, stabilize, thicken, and enhance the appearance of personal cleansing products.
Rearview mirror

Get Ready for GF-7 With Additive Solutions from Lubrizol

Lubrizol’s additive solution and comprehensive support to meet new performance requirements will enable oil marketers to upgrade to ILSAC GF-7 with ease and simplicity.

Lubrizol Announces Lubrizol® CV9660, a low-SAPS Heavy Duty Solution Covering Multiple Viscosity Grades

The new product, which utilizes the renowned performance polymer Lubrizol® 7077, is notable for covering multiple viscosity grades in the Heavy Duty space to meet an array of needs, boosting efficiency and delivering added value.

Lubrizol Introduces 100% Active, Flowable, Bio-Based Solsperse™ 29000 Hyperdispersant

As a 100% active dispersant containing no solvents, and flowable at room temperature, it can help coating formulators address environmental and regulatory concerns while improving manufacturing, shipping, and storage efficiency.

Lubrizol Introduces High-Solids Turboset™ 5000HS Polyurethane Dispersion for Low VOC Wood Floor Coatings

Designed for outstanding protection in clear wood finishes, Turboset 5000HS is a TEA-free, low VOC, 50% solids, self-crosslinking water-borne polyurethane dispersion that delivers high abrasion, chemical, and black heel mark resistance.

Lubrizol introduces Lanco™ PEW 1556 Micronized Wax

Lanco PEW 1556 Micronized Wax is engineered to deliver a range of aesthetic and protective benefits for water-based wood coating systems, allowing formulators to transition from solvent-based systems while maintaining excellent resistance to slip, scratch, and abrasion.

Lubrizol Introduces PTFE-Free PowderAdd™ 9780 Texturing Agent for Powder Coatings

The new wax additive enables formulators to achieve fine texturing effects in powder coatings with a host of additional benefits.

Lubrizol Launches Four New ESTANE RNW TPU Biomass Balance Products

Lubrizol announces the launch of four new biomass balance solutions under the thermoplastic polyurethane portfolio commercialized as ESTANE® RNW TPU.

Lubrizol Launches Pearlbond ECO 590 HMS TPU for Hot Melts and Extrusion

This high-performing resin from a renewable source can be applied by adhesive formulators or designers in furniture, edge banding, electronics, hot melt film, textile lamination, seam tape, footwear, and transportation.
PPF Simulator

Lubrizol Unveils ESTANE TPU Empowerment Ecosystem in Global PPF Market

As the industry leader with more than 30 years of experience in creating exceptional thermoplastic polyurethane (TPU) polymers for use in PPF products, ESTANE® TPUhas earned a reputation as the industry’s preferred TPU polymer technology.

 

Lubrizol Unveils First Sustainable and Biodegradable Carbopol® polymer

Carbopol® Fusion S-20 polymer is an inherently biodegradable rheology modifier that provides thickening, suspension and clarity similar to acrylates copolymer and is ideal for skin cleansing and hair care applications.

Lubrizol Zenerity™ Biotech Ingredient Helps Rejuvenate and Alleviate Sensitive Skin

The product, derived from a thermal spring in Italy and of 100% natural origin content, has been found to achieve a soothed, youthful and healthy skin appearance.

Lubrizol’s New Look for Carbopol® Polymers Marks Pivotal Time in Brand’s Evolution

The Lubrizol Corporation is pleased to introduce a revitalized, new visual identity for its iconic Carbopol® polymers brand.

Hot Stamp Foil

Lubrizol Introduces New Polyurethane Dispersion for Premium Packaging Coatings and Durable Inks

Lubrizol introduces Sancure™ 20898 polyurethane dispersion, the latest addition to its innovative portfolio of advanced resin technologies for coatings.

Novemer™ CS polymer: The Ultimate Solution for Versatile Emulsion Stabilization and Sensory Enhancement

Novemer™ CS polymer is designed to deliver exceptional performance in formulating clear, low to high viscosity gels and emulsions.

Recent studies show Lubrizol’s Fensebiome™ peptide offers new benefits to the scalp microbiota

Recent data showed an increase in beneficial scalp microbiota that tends to decrease with age and a modulation of age-induced microbiota changes, associated with a rejuvenated and healthier scalp.

Gummies

Lubrizol Technologies Offer Innovative Solutions for Maximum Iron Benefits and Consumer-centric Nutraceuticals

LIPOFER™ microcapsules are designed with a combination of cutting-edge technologies that deliver iron in an optimized way, overcoming issues such as iron’s off-taste, reactivity, interaction with other ingredients, and color change.
Sensomer™ Tara polymer

Lubrizol Sensomer™ Tara polymer Enhances Customer Sensory Experience in Skin Care, Hair Care and Hair Color Formulations

Readily biodegradable thickener and film former can reach viscosity of 40,000 mPa∙s* for creation of high viscosity solutions with silky feel

Local Innovation & Partners in Progress

Angelalign Technology Inc. and Lubrizol Forge Global Strategic Collaboration

This strategic collaboration is set to drive advancements in the clear aligner industry, leveraging the combined expertise and resources of both companies to enhance product innovation, quality and risk management standards, and market responsiveness on a global scale.

Eastman and Lubrizol Collaborate to Enhance TPE Overmolding Adhesion with Sustainable Materials

By optimizing key TPE processing variables like mold temperature, pack and hold time, and TPE barrel temperature, the research team achieved a notable 124% improvement in adhesion strength compared to values obtained using non-ideal processing conditions.
Lubrizol Gastonia

Lubrizol Announces $20 Million Investment in Acrylic Emulsion Manufacturing Capacity

Manufacturing facility in Gastonia, North Carolina significantly upgrades production capacity of acrylic emulsion technologies.

Lubrizol and Polyhose Sign MoU to Manufacture Medical Tubing, Expand Capacity in Chennai

The agreement includes the development of a new manufacturing facility, which will enable a five-fold capacity expansion of Lubrizol’s medical tubing in the region.
Aiqin Fang (Co-Founder of PROYA), Yameng Hou (Deputy GM of PROYA), Henry Liu (APAC Vice President, Lubrizol), Rebecca Liebert (CEO, Lubrizol) attend the signing ceremony

Lubrizol and PROYA Further Strategic Partnership

The companies will collaborate to innovate and market beauty products that meet local market needs and regulatory requirements, driving sustainable business and industry growth

Lubrizol Announces Land Acquisition, Plans to Construct Company’s Largest Manufacturing Facility in India

The plant will become the company’s second-largest manufacturing facility globally and its largest manufacturing facility in India when completed.
Lore 3D printed shoe press release landscape

Lubrizol Collaborates on Revolutionary 3D Printed Shoes Made by Lore Cycle

Leveraging the latest advancements in additive manufacturing technology, Lubrizol and its Avid 3D printing brand collaborated with Lore Cycle to find a solution for a better-fitting rider’s shoe.

Lubrizol Enhances Dispersant Production Capacity in North America

This latest investment will enable Lubrizol to support its global growth trajectory for dispersants and enable additional capacity expansion opportunities in the future, some already planned for 2025.

Lubrizol Introduces Sunnyworld: A Sun Care Collection

Consumers consider sun protection an essential step in their skincare routines. They search for products they can count on for protection and easily build into their everyday routine.

Lubrizol Opens Beauty Research Institute in Shanghai, China

Institute expands Lubrizol’s global capabilities to enable local innovation and enhance speed to market for differentiated beauty ingredient solutions.

Lubrizol Releases Its Latest Sustainability Report

Lubrizol's Sustainability Report showcases the company’s progress in propelling innovation for sustainable impact, empowering responsible citizenship and engaging teams and communities.
Global Capability Center

Lubrizol Announces Land Acquisition, Plans to Construct Company’s Largest Manufacturing Facility in India

The facility supports the company’s commitment to accelerate in-region growth, product innovation, operational excellence and customer success