This gentle beard shampoo is formulated to give a squeeky clean, frizz-free beard with quick rinse-off benefits. Glucamate™ VLT thickener is a naturally derived, very mild, anti-irritant and nonionic thickener which gives the required honey-like flow to the formulation. Merquat™ 100 polymer and Merquat™ 2003PR polymer provide for the detangling benefits, improved moisture retention, increased flash foam and ultimate foam stability. AlgaPūr™ HSHO algae oil leaves the skin and beard with a rich and silky after feel while the Actiphyte™ Saw Palmetto Berry helps in increasing the beard hair density and reduce sebum levels of the skin.